Mikhail was the manager of a small radio station. He frequently broadcast news about events in town. He broadcast only the most interesting or important news to help his listeners. But then there was pressure on him by his advertisers. His advertisers wanted their adds broadcast more. They wanted to sell more things. Mikhail had to decide if he should listen to his advertisers or listen to his listeners. He decided to listen to his advertisers, and the radio station became less and less popular until it went out of business.